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Hotel/Restaurant/Tourism Management: Find Articles

This guide will provide useful resouces in support of the Hotel/Restaurant/Tourism Management program at Atlanta Technical College.

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Helpful Springer Open Access Articles

  • Cues that Work: Designing the Optimal Restaurant Crowdfunding Campaign in the US This link opens in a new windowFeb 22, 2022
    This study explores how restaurant entrepreneurs incorporate various intrinsic and extrinsic cues into the design of reward-based crowdfunding campaigns to maximize their probability of success. This study aims to identify the optimal levels of each of these cues to guide entrepreneurs’ strategic behavior. Based on the cue utilization theory and the concept of optimal arousal, this study collected restaurant project data from Kickstarter.
  • Effects of Self-congruence, Self-enhancement, and Delight on Tourists’ Patronage Intentions, and Moderating Roles of Personality Propensities This link opens in a new windowFeb 8, 2022
    We investigate factors affecting tourists’ intentions to revisit and recommend a travel site they visited before. The results indicate that delight (i.e., holistic emotional evaluation), more so than satisfaction, determines revisit and referral intentions. We also find that delight is affected by the extent to which one perceives his/her travel experience to have engendered self-enhancement.
  • Arrivederci! An Analysis of Tourism Impact in the Italian Provinces This link opens in a new windowJan 13, 2022
    Benefits of rapid tourism development are widely welcomed by governments of many destinations, with a growing body of literature confirming the existence of a connection between tourism and economic growth in several countries across the world. However, even if sub-national studies are deemed relevant, they are still scarce: we fill this gap by verifying if and how the tourism-led and economic-led growth hypotheses affect Italian provinces.
  • Predicting Travel Motivation with Personality and Personal Values – The Roles of Big Five Plus Honesty/Humility Personality Traits and Kahle’s ValuesThis link opens in a new windowJan 11, 2021
    The principal aim of this paper was to investigate the roles of tourists’ personality traits and personal values in shaping their travel motivation. Although previous literature has recognized these constructs as predictors of people’s travel motivation, existing tourism literature lacks studies that combined tourists’ personality, their personal values, and travel motivation within one research framework. Moreover, this paper contributes to existing tourism literature as it was the first to investigate the relationship between personality traits, measured with six personality factors (Big Five plus Honesty/Humility) and travel motivation.
  • Dark Tourism in SouthEast Asia: Are Young Asian Travelers up for it? This link opens in a new windowJan 22, 2020
    Although Western perspectives on Dark Tourism have been well researched, limited studies have considered Asian views. This research enhances extant knowledge by considering young South and East Asian perceptions and motivation for Dark Tourism in Southeast Asia. The findings suggest that Dark Tourism could be feasible in Southeast Asia, but only to a certain extent as young tourists are particular about the places they visit based on select motivations.
  • Building Consumer Brand Loyalty: An Assessment Of The Microbrewery Taproom Experience This link opens in a new windowJan 23, 2020
    The overall purpose of the current study is to determine whether local microbreweries can build brand attachment and loyalty through their relationships with consumers via the microbrewery taproom experience. The study utilized a modified experiential value scale (EVS) and a two-step data collection procedure with a survey instrument to assess consumer perceptions of the taproom experience and how these experiences ultimately influenced feelings of brand attachment and brand loyalty.
  • Extending the Theory of Planned Behavior to Predict Tourism Destination Revisit Intention This link opens in a new windowNov 25, 2020
    This study sought to propose an extended model of the theory of planned behavior (TPB), incorporating further major constructs in tourism marketing (i.e. travel motivation, eWOM, destination image, and destination familiarity) to predict tourists’ intention to revisit Egypt. Data were collected using a survey. Responses of 302 visitors to the preferable destinations in Egypt have been analyzed and hypotheses were assessed by employing structural equation modeling (PLS-SEM). The findings demonstrate that the extended model has a sturdy illustrative power to well understand travelers’ revisit intention.
  • his link opens in a new windowNov 18, 2019Understanding Clusters of Tourist Behavior Associations using Network Analysis
    Identifying tourists’ associated behaviors enables industry practitioners to design suitable and efficient marketing strategies for different tourist groups. This study proposes the use of the relationships between tourists and their behaviors for constructing networks, and the adoption of the community detection method for clustering tourist behavior networks. With this approach, tourists’ behaviors can be clustered and visually investigated.
  • The Joint Impacts of need for Status and Mobile Apps’ Social Visibility This link opens in a new windowAug 9, 2019
    Drawing on the innovation diffusion theory and conspicuous consumption theory, this study examines the post-usage responses from customers with varying levels of need for status after using mobile apps of different levels of social visibility. Contrary to some industry opinions, this research shows that a mobile app with low levels of social visibility might not be the optimal option to satisfy all customer groups, while a mobile app with high levels of social visibility is better received by customers who are high (vs. low) in need for status. Perceived status enhancement is the underlying mechanism explaining the effects.
  • Tourist Consumption Behavior: An Unsolved Puzzle This link opens in a new windowSep 20, 2021
    Tourists frequently pick the suitable product/service from the range of available goods, services, and tangible/intangible experiences. Modern marketers and consumers are highly demanding and innovative due to mounting competition and increasing disposable income. Generally, four elements are considered essential in consumers’ decision-making process: internal, external, situational, and marketing-mix (Dixit et al., 2019). The intensifying sophistication in hospitality and tourism services and experiences make it quite challenging for organizations to market them effortlessly.

Helpful Articles Continued..................

  • The Effect of Favoritism On Jobs

    This study examines the effect of favoritism on job embeddedness and the mediating influence of organizational justice dimensions, underpinned by social identity and social exchange theories. Survey instruments were distributed to non-favoritism beneficiary employees of three- and four-star family-run hotels in North Cyprus. The findings suggest that favoritism directly affects job embeddedness, procedural justice, distributive justice, and interactional justice in a negative way.

  • Examining The Casual Relationship

    In this article, we examine whether tourism is a useful predictor of economic growth in tourism island states. Since tourism has been argued to stimulate and contribute to economic growth, it is on this premise that this study investigates the predictive power of tourism on economic growth and vice versa by incorporating real exchange rate as an additional variable over the period 1995–2016 for 16 selected tourism island states.

  • What Drives Experiential Loyalty

    This paper aims to explore the structural relationship between experiential loyalty intentions and their six drivers – experiential motivation, experiential strength, experiential co-creation, experiential satisfaction, experiential trust and experiential commitment. In addition, it was hypothesized that how experiential motivation, experiential strength and experiential co-creation influences experiential loyalty intentions through the dimensions of experiential relationship quality. A conceptual model was developed and tested using the empirical data collected from 496 tourists who paid for goods and services in bitcoin in Brisbane Airport.

  • Customer delight and outrage

    The present study explored the key drivers of customer delight and outrage in North American theme parks. Following content analysis of TripAdvisor postings, the authors revealed the most frequently used codes for delight including rides, travel advice, fun, physical environment, positive food and beverage experience, and well-managed lines.